A survey conducted by “IPSOS Strategic Marketing” referring to August this year featured a sample including 4.520 citizens and showed that out of forty best-selling magazines in Serbia as many as twenty-six are published by “Color Press Group”. The first position is occupied by “Blic žena” (“Ringier Axel Springer”).
It is followed by four magazines published by “Color Press Group” – “Lepota i zdravlje”,
“Lekovito bilje”, “Ruski doktor” and “Bakina kujna”. As in the previous surveys – Serbian magazines with the highest circulation figures are those dealing with health issues, food and celebrities.